holly sugar plant and billboard

Then and Now: Holly Sugar plant, Imperial County, California

Above: Imperial County, California, 1960’s


Wanting to know more about this interesting location, I did a web search for ‘Holly Sugar’. My search yielded this remarkable picture by Chuck Coker, taken at least 45 years after my dad’s, but seemingly from the exact same place. I, of course, noted the expansion of the plant, the removal of the billboard and the metal ‘Holly Sugar’ sign, but it took my son to notice that the field of the 1960’s had been paved over.

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